Wednesday, June 25, 2008

The RIAA

One of my greatest passions in life is Music. Personally, I think that music is art and therefore demands one pay to enjoy it. To me, there are two sides of an argument involving online music piracy: Those who are O.K. with it and those who are not. Thanks to the RIAA (The Record Industry Association of America) it has gotten a little riskier to be O.K. with downloading free music.
The process is actually quite interesting but the RIAA can target college students using school networks to share music - but only with a little help from universities. I have to admit that when three students at Pepperdine were alerted of their alleged crimes against entertainment that I was 100% ok with due process and punishment for stealing music.
However, suing people is not the right way to combat the issue at hand. The RIAA has said it is realistic and understands that it is impossible to "wipe out" illegal downloading but can be brought to a "level of manageable control." In a sense, we know our jobs heading up Anti-Piracy at the RIAA is impossible to do but we're gonna take a crack at it anyway.
There has to be a better way for the organization that protects 90% of all legitimate music to combat the issue..someone just needs to think one up. Instead of using scare tactics - face the fact that technology has changed the music industry and deal with it.

If you're not careful, you may end up like them: RIAA Youtube Video

4 comments:

erin f. said...

I like blogs. It becomes addictive, but I have learned that no one reads what I have to say, they just want to see pictures of stuff. But I read what everyone says, so blog away cousin Carter and I will read!

medina said...

You bring up some good points Carter. But I think there also has to be a change in attitude about music and music marketing.
Plenty of bands (Radiohead, NIN, Lil' Wayne) have either offered their music for free prior to an album release or have allowed people choose what they pay for the music. And, from what I've read have met with great success.
Plenty of art is essentially free to the public. Google Mona Lisa and you can see Da Vinci's masterpiece for free, but you'll still probably want to see the thing in person.
Music needs some sort of "in person" value. Who knows what that is.
Glad to see that you're doing well. What else, besides blogging, are you up to these days?
- Austin

Jonathan said...

hey brother. i'm happy to see your in the blogging world now. you're an insightful man and short of having meaningful conversations with you in person, i think this is a cool arena to start dialogue on big and small issues.

that being said, i think we had a conversation a couple of months ago about how the music industry needs to adapt. you can now watch entire seasons of TV shows online for free and movies can be watched with small subscription fees to either digital cable or netflix, what have you. i wish i had all the solutions to this enormous problem, but i think we're going to see music move towards a free-user, ad/subscription revenue based distribution system. your family is in the thick of it so let me know what you see happening!

anyways, i'm bummed you can't come to CO, i'm praying for your father, and i hope to see you very soon.

Bradshaw said...

HAHAHAHA that youtube video is absurd!!! oh boy